2026 July Esthetician of the Month

Meet Amanda Brown   

Meet Amanda Brown, the owner of Pink Glow Wax Co. (@pinkglowwaxco) in Lakeland, Florida. A dedicated esthetician, mother, and business owner, Amanda has been in the beauty industry since 2016 and has specialized in waxing over the past several years.

Known for her warm personality and client-first approach, Amanda is passionate about helping every client feel comfortable, confident, and cared for. Be sure to check out Amanda’s Instagram and TikTok, where she empowers clients to feel confident in their skin, cheers on fellow estheticians, and brings an uplifting energy to the beauty community. 

What inspired you to become an esthetician?

I’ve always loved helping people feel good about themselves. Becoming an esthetician gave me the opportunity to combine my passion for beauty, skincare, and client care into a career where I get to make a difference every day. There’s nothing better than seeing a client leave feeling more confident than when they walked in. 

Why did you decide to start your own business? What's the biggest challenge you've encountered so far?

The biggest challenge has been wearing all the hats that come with being a business owner. From marketing and social media to bookkeeping and client care, there’s always something to learn. But honestly, that’s also been one of the most rewarding parts. Every challenge has helped me grow both personally and professionally, and I’m incredibly proud of how far Pink Glow Wax Co. has come. 

What business goals have you set for yourself this year, and how do you plan to achieve them?

This year, my biggest goal is to continue growing Pink Glow Wax Co. while creating the best possible experience for my clients. I want to increase client retention, grow my retail sales, and continue educating my clients on proper skin and waxing care. 

I plan to get there by staying consistent, building genuine relationships, showing up on social media, and always focusing on education and results. My clients are the heart of my business, and I never stop looking for ways to serve them better and have an amazing experience!

What is your favorite service to perform and why?

Brazilian waxes, hands down! I know that answer surprises a lot of people, but I love helping clients feel comfortable during a service that can feel intimidating at first. Seeing someone go from nervous at their first appointment to confident and at ease is the most rewarding part. I also love the genuine relationships that develop and watching my clients leave feeling more confident than when they walked in.

What do you wish every client knew before their first appointment?

That there’s absolutely nothing to be nervous about! We’ve truly seen it all, and there is zero judgment here. My goal is always to make clients feel comfortable, educated, and cared for from the moment they walk in. Also, consistency and proper aftercare make a huge difference in getting the best results possible!

How and when did you discover Bushbalm? Why did you choose to carry us?

I discovered Bushbalm PRO several years ago while searching for products that would truly help my waxing clients maintain healthy, happy skin between appointments. I wasn't looking for the latest trend, I was looking for products that delivered real results.

What drew me to Bushbalm PRO was their commitment to education, result-driven formulas, and their genuine understanding of the needs of both waxing professionals and our clients. Since introducing Bushbalm into my studio, my clients have seen noticeable improvements in ingrown hairs, irritation, and overall skin health, making it a brand I confidently recommend every day.

Over the years, Bushbalm PRO has become so much more than a retail line, it's a brand I truly trust and believe in. From their aftercare products and wax, to the education they provide, I'm constantly recommending Bushbalm because I’ve seen the results firsthand, and I know it works.

Which Bushbalm product is most popular at your salon? Why do you think that is?

Bushbalm's Ingrown Hair Oils are hands down a fan favorite! My clients love how easy they are to use, how amazing they smell, and most importantly, the results they see with hydration, ingrown hairs, and overall skin health. Once clients start using them consistently, they quickly become part of their routine because they can actually see and feel the difference.

What do you enjoy most about the Bushbalm PRO community?

What I love most about the Bushbalm PRO community is the support and connection between everyone. As a solo esthetician, it can sometimes feel like you’re figuring things out on your own, but the Bushbalm PRO community celebrates each other’s wins, shares knowledge, and genuinely wants to see fellow estheticians succeed. It’s so much more than a brand, it’s a community where everyone wants to help each other grow.

What advice would you give to new estheticians entering the field?

My advice to new estheticians would be to stay consistent and keep showing up, even when it feels like no one is watching. Growth takes time, but if you stay dedicated to your craft and continue putting in the work, the results will come.
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