Meet Elda aka Waxing Queen Adventures! 

Known as Waxing Queen Adventures on social media, Elda Alceme has spent over 11 years in the beauty industry, helping clients feel confident in their skin. Inspired by her mother and sister’s PCOS journey, she pursued esthetics to make a difference.

Based in West Palm Beach, Florida, Elda took the leap into entrepreneurship after years at EWC, craving independence and creative freedom. Her favorite service? Brazilian waxing—because every woman deserves that feeling of confidence!

Now, she’s focused on growing as a content creator and influencer, sharing her expertise online. One tool she swears by? Busheads hard wax—a content creator’s dream! At her salon, Bushbalm’s Vajacial masks are a client favorite for their instant results.

What inspired you to become an esthetician 

My mother and sister have PCOS, and I wanted to gain the knowledge and skills to help them. That passion eventually grew into a desire to help others feel confident in their skin.

Why did you decide to start your own business?

I wanted financial independence, and I love being my own boss! 😊 After years of working at EWC and training others, I knew it was time to take the next step. I wanted to share my expertise in new ways and build something of my own. Like so many estheticians, I have a deep passion for helping people feel beautiful and empowered. I always say, I want to change the world one wax at a time!

What is your favorite service to perform and why?

Brazilian waxes, hands down! There’s a sense of freedom that comes with it, and every woman deserves to experience that confidence. 

Tell us about the biggest challenge you've faced while running your own business. How do you cope?

In the beginning, my biggest challenge was building a consistent client base. I stayed hopeful, focused on daily marketing, and made sure to put myself out there every single day. With time and effort, my business started to grow!

What business goals have you set for yourself this year and how do you plan to get there?

This year, my goal is to transition into a full-time content creator and influencer. While that means waxing part-time, I’ll still get to work with models and create amazing content.

What is one business tool that you can't live without?

My Busheads hard wax! 😍🤍 Bushbalm put so much effort into the packaging that I knew I would love it before even trying it. The first time I used it, I was hooked. The white wax is a content creator’s dream because you can see every hair and root—it makes for the most satisfying videos!

How and when did you discover Bushbalm? Why did you choose to carry us?

I first heard about Bushbalm years ago! I chose to carry the brand because the quality is top-tier, and their customer service is unmatched.

Which Bushbalm product is most popular at your salon? Why do you think that is?

The Vajacial masks, without a doubt! My clients love the instant results—they see a noticeable difference in their skin right away.

What do you enjoy most about the Bushbalm Pro community?

It’s the perfect blend of professional and fun! The community is supportive, uplifting, and full of amazing estheticians who love what they do.

What advice would you give to new estheticians entering the field right now?

Learn as much as you can and enjoy the journey! This industry can be demanding, but it’s important to set boundaries and create an environment that works for you.