April has arrived, and so has busy season. Spring break had its moment, but your clients are ready to get consistent and kick off their summer glow-up. ☀️
Leading the refresh? The sweet, citrus signature your clients already love, now unmistakably Vanilla Tangerine. 🍊 And she’s not doing it alone. From fresh packaging to upgraded formulas, your treatment room is soon getting the upgrade it deserves… because a new season calls for new energy. 💫
In today’s edition:
🎉 April Esthetician of the Month
🤩 Say Hello to Our Mascot Bushy
💛 Spring Limited Edition Scent Loading…
🎉 April Esthetician of the Month: Marilynn Maldonado
Meet Marilynn — the proud owner of Marilynnbeautyyy in Long Beach, California. Marilynn is a driven and relatable esthetician with over four years of experience in the beauty industry. With a specialty for Brazilian waxing, she is a trusted professional who keeps her clients looking and feeling their best. Marilynn looks forward to creating space for other estheticians to connect, grow, and feel supported within the community.
🗓️ Want more from Marilynn?
Check out her Instagram @marilynnbeautyyy. Keep an eye on our socials to see Marilynn's Estie of the Month Spotlight Reel.
🍊 Say Hello to Vanilla Tangerine
New name. Same sweet, citrus-y smooth. 🧡 You knew her as Sweet Escape, she’s had a little rebrand, but the scent you love (and the skin-smoothing results) haven’t changed.
Creamy, sweet, and just a little nostalgic, this scent 🍦 is the sweetest way to keep ingrowns in check. Plus, with packaging that finally matches her true vibe, stock up now to stand out on your shelves.
💧 The Backbar Oil Upgrade
Nude and Bermuda Oils just got the glow up you’ve been waiting for. Same formulas you trust, now with packaging that’s easier to spot (and sell). 🛍️
With retail-matching colours, clients can instantly recognize the products used in service, making it easier to recommend what they should use at home. Join the waitlist to be first to shop. 💫
🤩 Say Hello to Bushy
Meet Bushy, Bushbalm’s official mascot. They’re silly, sassy, and slightly unhinged, but deeply committed to aftercare. They are one smooth operator and can’t wait to kiki (and absolutely overshare) with the Bushbalm PRO community!
Keep an eye out on socials for Bushy, we can’t wait for you to get to know their fun personality!
🛁 Same Scrub, Better Formula
PROs, we’ve been working behind the scenes… and if you tried our Limited Edition Scrubs, you already got a sneak peek. 😉
Our updated Exfoliating Body Scrub formula is now officially live across all core SKUs.
So what’s new? The same base you love, just better. We’ve boosted the oil content for a more hydrating, in shower experience, and added antioxidants to help maintain freshness. ✨ Stock up today.
📍 Tradeshow Updates
✈️ Next stop: ICES - Philadelphia – Philly you’re up. 💗 Catch Bushbalm PRO at Booth #400, April 12th and 13th. We’re bringing hands-on education, new products, and show exclusive specials you won’t find anywhere else. Come level up your wax game and make us your first (and favorite) stop. 😉
✈️ Next stop: ESI Toronto – Oh Canada 🇨🇦, join us at Booth #1426, April 26th and 27th for live demos, hands-on education, and a whole lot of newness.
Plus, catch our Live Brazilian Wax Class led by Bushbalm PRO Bridgette Barrios on April 26th at 2PM in Room 206F. Check out Bushbeads Hard Wax and our full PRO backbar protocol in action. 👏
🚨 On Your Radar
💛 Spring Limited Edition Scent Loading – Bikini line season is heating up… and so is your scent lineup. Wrap yourself in softness, because a rich, creamy, melt-into-skin scent is almost here. Stay tuned for more details. 👀
🏆 Auto-Ship is Officially Live – Your restocks, handled. Auto-Ship is now available to PROs, making it easier than ever to keep your backbar stocked with Bushbeads Hard Wax. Set your schedule, stay stocked, and skip the last-minute scrambling. Want to learn more? Head to the Bushbeads product page to see your purchasing options.
📍Get On The Map – Our Store Locator connects clients with Bushbalm PROs in their area, helping you get discovered and grow your bookings. Plus, Pink Wax carriers will be featured as BCRF Pink Wax Partners. 💕 Get listed today.
🎥 Missed It? Hit Replay – Whether you missed our latest PCOS Face Wax Webinar or want to rewatch every tip, trick, and technique, it’s all waiting for you. ✨ Watch on YouTube and hit replay anytime you need a refresher. 📺
💻 Upcoming Webinars
🎓 Product Knowledge Webinar – April 7 @ 1 PM EST
Want to level up your service room? Join Bushbalm Product Expert Delian for a deep dive into our full product collection. Click here to sign up.
🛠️ FREE Orientation + Success Tools – April 13 @ 1 PM EST
Join Bushbalm’s Account Management Team and learn where to go for support, how to make the most of your Pro benefits, and who to reach out to whenever you need a hand! This webinar is designed to set new professional accounts up for success from day one. Click here to sign up.
💡 FREE Lower Leg Wax Demo – April 14 @ 1 PM EST
Want to see Bushbeads Premium Hard Wax in action? Join Bushbalm Professional Brianna Becker as she performs a Lower Leg wax on a model using our viral Bushbeads Premium Hard Wax, while breaking down key features, and how to pair it with Bushbalm Backbar essentials to enhance client comfort and achieve smooth results. Come for the demo, stay for the tips. Click here to sign up.
✨ FREE Brazilian Wax Demo – April 27 @ 1 PM EST
Want to see Bushbeads Premium Hard Wax in action? Join Bushbalm’s In-House Esthetician Kim as she performs a full Brazilian wax on a model using our viral Bushbeads Premium Hard Wax and Hydrogel Vajacial Mask. Watch her break down key product features that help you achieve flawless results. This is your chance to observe and ask all your burning questions! Click here to sign up.