Love is in the air, and so is the smell of Berry Crush! šĀ February is all about connection, self-love, and intentional care. With Valentineās Day around the corner, itās the perfect time to remind your clients that confidence and self-care are the ultimate acts of love. Weāre bringing the excitement with new products and valuable tools designed to help you grow smarter, stronger, and more confidently. Letās celebrate love, results, and momentum all month long, and keep building toward an incredible 2026. š„š
In todayās edition:Ā
š February Esthetician of the Month
š„Ā Live Shopping Event: New Product Launch
š©· Berry Crush is here, for a limited time
š Valentineās Day Promo is LIVE
𩵠Backbar Vajacials are officially here!
Ā
š February Esthetician of the Month: Ivana Benton

Meet Ivana ā the proud owner of Ivanaās Beauty Garden in Stockbridge, Georgia. Ivana is a powerful, passionate, and professional esthetician with over 10 years of experience in the beauty industry. She specializes in waxing, yoni steams, and vajacials, and is known for delivering high-quality services that prioritize both results and client comfort. Ivana is dedicated to empowering women through expert care, education, and intentional self-care experiences.
šļø Want more from Ivana?
Check her out on InstagramĀ @ivanas.beautygardenn and keep an eye on our socials to see Ivana's Estie of the Month Spotlight Reel!
š„ Live Shopping Event: New Product Launch
Esties, save the date! On Thursday, February 26th at 7pm EST weāre going LIVE! This is a Live Shopping Event like never before, packed with product education, community networking, and exclusive event-only deals.Ā
āļøFirst-access to our most exciting launch yet
āļøFree Shipping on ALL orders
āļøFree gift with every purchase of our new product
āļøLive-Exclusive Bundle
āļøMajor Giveaway valued at $800
We wonāt give away too much⦠but for the first time ever, weāre partnering with a foundation to support a very important cause that widely impacts our community. We canāt wait to reveal the product during our Live Shopping Event. š©·š¤«
Make sure to follow us on Instagram @bushbalmpro and keep an eye on your inbox as we release more information about this impactful community event!
Ā š©· Berry Crush is here, only for a limited timeĀ
Berry Crush has finally arrived, and itās a hot commodity! Esties and clients canāt get enough of our newest scent. This limited-edition flirty favorite wonāt last long, so shop now before itās too late. Perfect for Valentineās Day, stock your shelves just in time. š
š Valentineās Day Promo
Valentineās Day deals are officially live! Feel the love with up to 15% off our Valentineās Day Collection, plus sweet freebies along the way. Until February 2nd,Ā Free Vajazzles on every order. Yes, every order! š
Thatās not all⦠š From February 3ā16, orders $300+ will receive aĀ Free 12-pack of Sweet Escape Minis. Because self-love starts with smooth skin. āØĀ
𩵠Backbar Vajacials are officially here!
The Vajacials you love are now housed in a beautifully branded display box designed for your backbar! š¦š©µ
One box. Three benefits:
āļøStorage
āļøSignage
āļøEducation
This box comes with our NEW Backbar Vajacial Collection, which features packs of 36 and 72, ready to help highlight the masks during services and support client conversations around calming post-hair removal care! Click here to shop.
šØOn Your RadarĀ
ā Say Hello to Wax Sticks on Feb. 2nd ā You asked, we listened. Made from smooth birchwood, these single-use applicators are designed for clean, precise wax application every time. They add just the right amount of control and a playful, branded touch to elevate every service. Keep an eye on your inbox to know when they are available on the site!Ā
š New Club Bare Reward ā At Club Bare, weāre all about delivering exclusive rewards and perksājust for our inner circle. Starting February 9th, you can claim the new Club Bareāexclusive keychain for only 200 points! āØThe cutest accessory for your work bag, lanyard, keys, or anywhere you want to show off your Bushbalm pride. Click here to see what other fun rewards are waiting to be redeemed!
āļø Next stop: IECSC - New York City ā Bushbalm PRO is kick starting our 2026 Tradeshow season and we canāt wait to see you there! Find us at Booth #2310, March 8 ā 10. From hands-on education, live demos, new products, and industry networking, weāre bringing all the energy, expertise, and fun to the Big Apple.Ā
š§” The Sweet Escape you love is getting a makeover ā New look. New name. Same crave-worthy favorite. Stay tuned, itās worth the wait. In the meantime, take advantage of 10% off our current Sweet Escape Collection before itās gone for good! Click here to shop Sweet Escape.Ā
š»Upcoming WebinarsĀ
š Product Knowledge Webinar ā February 3 @ 1 PM EST
Want to level up your service room? Join Bushbalm Product Expert Delian for a deep dive into our full product collection. Click here to sign up.Ā
š ļø FREE Orientation + Success Tools ā February 17 @ 1 PM EST
Join Bushbalmās Account Management Team and learn where to go for support, how to make the most of your Pro benefits, and who to reach out to whenever you need a hand! This webinar is designed to set new professional accounts up for success from day one. Click here to sign up.Ā
š” FREE Lower Leg Wax Demo ā February 18 @ 1 PM EST
Want to see Bushbeads Premium Hard Wax in action? Join Bushbalm Professional Brianna Becker as she performs a Lower Leg wax on a model using our viral Bushbeads Premium Hard Wax, while breaking down key features, and how to pair it with Bushbalm Backbar essentials to enhance client comfort and achieve smooth results. Come for the demo, stay for the tips. Click here to sign up.Ā
⨠FREE Brazilian Wax Demo ā February 23 @ 1 PM EST
Want to see Bushbeads Premium Hard Wax in action? Join Bushbalmās In-House Esthetician Kim as she performs a full Brazilian wax on a model using our viral Bushbeads Premium Hard Wax and Hydrogel Vajacial Mask. Watch her break down key product features that help you achieve flawless results. This is your chance to observe and ask all your burning questions! Click here to sign up.Ā
