Starting your own waxing business is quite the endeavour! Hard work, organization and most importantly being great with customers. In this article we will go over some basic, but critical elements to starting your own waxing salon business.
The 3 Factors
- Getting Clients
- Being Organized
- Staying Financially Sound
Getting clients as a new waxing salon
Before opening a waxing salon you need to ask the question "Can I get enough people into my waxing salon to be busy?". It's a very simple question, but one that needs to be answered. This is true for all businesses. You can build a full fledged business plan, which we recommend, but also asking the question can help get you started.
Ways we typically see new waxers start:
- They worked at a larger chain and have loyal clients
- They have a close friend circle who are committed to their services
- They only want to work part-time on their business and can afford fewer clients to start
As you grow your business you'll likely need to learn more about business planning and marketing. If you are renting a commercial location you will be most likely required to submit a business plan to your new landlord. They essentially want to see how efficient you will be as a business and how likely you will be to pay your rent in full and on time.
Being Organized as a Waxing Salon
A critical, but often overlooked element of running a waxing salons. What would happen if you forgot to place an order of wax? You'd be shut down for a few days, while you waited on a shipment.
A Few Common Organizational Hiccups in a Waxing Salon
- Out of stock retail shelves
- Ordering delays in backbar / waxing supplies
- Booking system issues
If you are struggling with inventory management you should look into a reminder system to ensure it remains top of mind. In larger companies and even some smaller they will get their shipments automatically sent. For instance, office buildings get new water jugs regularly delivered. If someone had to place an order everyday it would be easily missed.
In regards to booking systems this is critical to look deeper into. Your time is extremely valuable as a waxer or business owner. If you can find the right booking system to save time, energy and errors you'll be far ahead.
Staying Financially Viable as a Waxing Salon
Typically in business you might find one area is your sweat spot. For some it's marketing, for others it's client relations, and for the rare few it's financial literacy. In school they don't typically teach you financial accounting or planning, unless you went to a business school of sorts. These are foreign topics, but critical in helping you run your business. For instance, if you are financially sound you will have a much better picture of when to hire and grow. Perhaps even when you need a larger location.
Being financially sound as a waxing professional can also help you learn about where you can benefit the business even further. Whether it is through retailing products or adding different services. Looking at the financials on a regular basis will give you some understanding of where to focus.
Overall
In opening a waxing salon we wish you luck. The community is an incredible place and there is enough business to go around. These tips are a starting point, so learn more and dive deeper into what you need to be successful.