Long days, full books, and a treatment room that’s thriving. ☀️ Welcome to peak season… You wear it very well. 💅
This May, we’re turning the spotlight on YOU — our esties, our ride-or-dies. We heard you, and we’ve been dying to reveal that your estie-exclusive drop is finally here! And in honour of Mother’s Day, we’re also celebrating all the incredible women in our community, our esties, business owners, and clients. You’re the magic behind it all. 💐
In today’s edition:
🎉 May Esthetician of the Month
🧡 Meet Your Estie-Exclusive Duo
👑 Manzilian: Live Wax Demo ft. Waxing Queen
🎉 May Esthetician of the Month: Priscilla Bond
Meet Priscilla — the proud owner of I’d Wax That Beauty Bar in Hazlet, New Jersey. A self-made esthetician with over 13 years of experience, Priscilla has built her reputation by continuously elevating her craft, specifically Brazilian waxing. Priscilla’s authentic, high-energy approach leaves clients feeling confident in the service room, and has earned her a loyal following of 889K on TikTok and 189K on Instagram.
🗓️ Want more from Priscilla?
Check out her Instagram @idwaxthatbeautybar. Keep an eye on our socials to see Priscilla’s Estie of the Month Spotlight Reel.
🧡 Meet Your Estie-Exclusive Duo
It’s official, our FIRST-EVER Esthetician-Edition Oil and Scrub duo is coming May 4. ✨
Give your clients’ bikini line the vacation it deserves with Summer Vacay! 🌅 With notes of vanilla blossom 🌸🌰 and rich almond, this sweet scent is your new summer signature. Warm, addictive and only available on your retail shelves. Join the waitlist to be first to shop!
👑 Manzilian: Live Wax Demo ft. Waxing Queen
Waxing Queen is back for another FREE live wax demo! Join us on Wednesday, May 13th at 1pm EST to watch Elda perform a full Manzilian on a live model while walking through every step of the service using Bushbalm’s Backbar Protocol.
Whether you’re new to Manzilians or looking to refine your approach, this live demo will give you the knowledge and confidence to implement this high-demand service into your offerings using the right products and techniques. Click here to sign up.
🍯 Milk & Honey Won’t Last
The buzz is real. 🐝 You better BEElieve Milk & Honey is selling fast! Esties (and their clients) can’t get enough of this dreamy, effortlessly sweet scent.
Soft, indulgent and made for clients who love a little extra luxe in their routine. 💛🥛 Don’t cry over sold out, stock up now before this limited-edition is gone!
💅 The PRO Protocol, Done Right
PROS, consider this your sign to bring it all together. 🤩 The Bushbalm PRO Protocol is your go-to for a results-driven service. Cleanse, prep, wax, protect, soothe… and now finish strong.
Our NEW Backbar Ingrown Oil and Dark Spot Oil are the final step your services have been waiting for — the same formulas you trust, now in packaging that’s easier to spot (and sell). 🛍️
Shop the backbar product page to grab everything you need to complete the protocol.
📍 Tradeshow Updates
✈️ Next stop: ICES - Dallas – Giddy up, Dallas we’re coming in hot. 🤠 Catch Bushbalm PRO at Booth #355, May 17-18. We’re bringing hands-on education, new products, and show exclusive specials you won’t find anywhere else.
Plus, catch our Live Brazilian Wax Class led by Bushbalm PRO Anisha Davis on May 17 at 3:30PM in Room Coronado B. Check out Bushbeads Hard Wax and our full PRO backbar protocol in action. 👏
🚨 On Your Radar
🗓️ Save The Date – Esties, mark your calendars! The 2026 Bushbalm PRO Insider Summit is coming to Toronto, Canada on October 4-5. This two day, PRO-exclusive event is all about leveling up — think learning, growth, and celebration. Meet your people, gain valuable insights and take your business to the next level. More details coming soon… 💕
🔥 Backbar Just Got Better – You asked. We listened. Something you (and your clients) already love is making its backbar debut. Made for the treatment room and designed to seamlessly connect service to retail like never before. A juicy, summer surprise is dropping May 12! 🧡🩷
🏆 Auto-Ship is Officially Live – Your restocks, handled. Auto-Ship is now available to PROs, making it easier than ever to keep your backbar stocked with Bushbeads Hard Wax. Set your schedule, stay stocked, and skip the last-minute scrambling. Want to learn more? Head to the Bushbeads product page to see your purchasing options.
📍Get On The Map – Our Store Locator connects clients with Bushbalm PROs in their area, helping you get discovered and grow your bookings. Plus, Pink Wax carriers will be featured as BCRF Pink Wax Partners. 💕 Get listed today.
🎥 Missed It? Hit Replay – Whether you missed our latest Lower Leg Wax Webinar with Brianna or want to rewatch every tip, trick, and technique, it’s all waiting for you. ✨ Watch on YouTube and hit replay anytime you need a refresher. 📺
💻 Upcoming Webinars
🎓 Product Knowledge Webinar – May 5 @ 1 PM EST
Want to level up your service room? Join Bushbalm Product Expert Delian for a deep dive into our full product collection. Click here to sign up.
👑 FREE Manzilian Wax Demo ft. Waxing Queen – May 13 @ 1 PM EST
Join the one and only Waxing Queen as she performs a full Manzilian wax on a live model using our Bushbalm Backbar Protocol. Elda will share her proven tips and tricks while demonstrating how to effectively work with Bushbeads to achieve smooth, professional results. This is your chance to observe and ask all your burning questions! Click here to sign up.
✨ FREE Brazilian Wax Demo – May 18 @ 1 PM EST
Want to see Bushbeads Premium Hard Wax in action? Join Bushbalm’s In-House Esthetician Kim as she performs a full Brazilian wax on a model using our viral Pink Bushbeads Premium Hard Wax and Hydrogel Vajacial Mask. Watch her break down key product features that help you achieve flawless results. This is your chance to observe and ask all your burning questions! Click here to sign up.
🛠️ FREE Orientation + Success Tools – May 26 @ 1 PM EST
Join Bushbalm’s Account Management Team and learn where to go for support, how to make the most of your Pro benefits, and who to reach out to whenever you need a hand! This webinar is designed to set new professional accounts up for success from day one. Click here to sign up.